Dot Tactics

Anyone seen those handy free iPOD ads? Ever wonder how that whole thing works? A few months ago I checked one out and helped inundate my hotmail account with even more spam than usual. In short, the way the offers basically work is to have you signup up for numerous types of ads, fill out numerous lead forms (for products or services you probably don't want), and make purchases or start subscriptions that will cost you money if you don't cancel them right away. In the end it is very hard to actually get a free iPOD (or Sarbucks Card, or whatever) without spending any money at all.

In my case I gave up, but this guy didn't and he has some really interesting insights into how the program works.